Archive for April, 2008

File Swap Marketing?

I was surfing the net earlier today when I stumbled upon an interesting site. I’m not going to directly link it here (you’ll see why in a second), but the URL is file-swap [dot] com. Basically, it’s a site where you can choose a file (picture, PDF, text file) on your computer and “swap” it […]


Does Alexa Ranking Even Matter?

Last week Alexa came out with a new ranking system, so I figured now is as good a time as ever to share my thoughts about whether or not Alexa is a valuable tool or just a bunch of hype.
It all started back in 1998, when Alexa launched their first toolbar which allowed people to […]